GREENFIELD, Mass., March 11, 2024 /PRNewswire/ — The Better Fish® The brand created by Australis Aquaculture reinforces its commitment to create a better world by celebrating three years of partnership with Fair Trade USA at Seafood Expo North America (SENA) 2024. To highlight their partnership, Australis and Fair Trade USA hosted an event at Australis’ booth #1733 on Monday, March 11. Additionally, in SENA’s Featured Product Showcase, Australis and The Better Fish® Their unique Fair Trade Certified Barramundi products are featured in the Wavemaker’s Zone including Lemon Herb Butter Barramundi, Crispy Barramundi Fish Tenders and Simply Skinless Barramundi Fillets.
“Our mission is to create a better world with The Better Fish® we power everything we do, which is why we’re proud to partner with Fair Trade USA to produce products held to the highest ethical standards,” said Josh Goldman, CEO and Founder of Australis Aquaculture. “On the extraordinary health benefits of The Better Fish®combined with our sustainable aquaculture practices and fully traceable product line, we offer the best seafood solutions on the market to improve consumers’ lives while improving the planet.”
The Better Fish® is one of the first national brands to offer a full line of Fair Trade Certified barramundi products, along with being the first barramundi farmer and the first fish farm in Asia to claim the certification. Through its partnership with Fair Trade USAThe Better Fish® supports the expansion of community-oriented programs in Central Vietnam where its barramundi farms are located. With the company making a portion of sales for every pound of fish sold to go to community development projects, The Better Fish® is making an impact on the global community and enriching the lives of people around the world.
Through its brand The Better Fish®, Australis Aquaculture remains deeply committed to reducing the environmental impact of food production while maintaining the highest quality standards. Because the company’s farms are the first to be certified under the Aquaculture Stewardship Council’s Tropical Marine Finfish standard and barramundi are the first ocean fish to receive the Monterey Bay Aquarium Seafood Watch® Best Choice rating, The Better Fish® remains a pioneer in the sustainable seafood space. The brand also has a 4-star Best Aquaculture Practices (BAP) certification – the highest ranking for BAP.
The Better Fish® continues to innovate and expand its product line, fulfilling its promise to help consumers become healthier, better versions of themselves by making healthy, sustainable protein accessible to everyone. Barramundi is an excellent source of lean protein and omega-3s, with only half the calories of salmon. Its mild, clean, and buttery flavor makes it easy to pair with a variety of cuisines and spices. The Better Fish®corporate chef Kelly Armetta will showcase the incredible versatility of fish throughout the three days at the SENA event, serving up gourmet recipes at booth #1733. Event attendees also had the opportunity to sample two new seasonal barramundi dishes from The Better Fish® – Mango Habanero Barramundi and Blackened Barramundi – at SENA’s Sand Bar located in the Wavemaker’s Zone (booth #3165) at Monday, March 11.
The Better Fish® continues to innovate and expand its product line with the announcement of the first Fair Trade Certified pet product, Barra Barrk®. Launched in January, this single-ingredient, human-grade pet treat made from hand-rolled Barramundi fish skin brings health benefits to a whole new group of furry friends. Barra Bark® currently available at all BJ’s Wholesale Club retail locations throughout the east United States.
About The Better Fish®
The Better Fish® Australis Aquaculture’s Barramundi is a sustainably raised white fish known for its delicious taste, versatility and exceptional nutritional value. Carrying ASC, BAP and Fair Trade certifications, this is a fish carefully raised in the clean and tropical waters of Van Phong Bay, Vietnam. The company is committed to minimizing their carbon footprint and waste throughout the production process, helping to support Barramundi’s status as the fastest growing fish species in the US Their dedication to sustainability and social responsibility is widely recognized by conservationists, governments, and the culinary community. . By choosing The Better Fish®diners can enjoy delicious and responsible seafood that supports better food systems and builds climate resilience.
SOURCE Australis Aquaculture LLC
