As of March 2023, consumers between the ages of 25 and 44 make up the majority of pet store revenue with a 37.2 percent share, making them the largest target market in the United States (US). Those aged between 45 and 64 make up the second largest market by a very narrow margin, accounting for 37.1 percent of pet store revenue in the same year.
US pet stores
There are 18,323 pet store establishments in the US and California is the state with the largest number of pet stores, with 2,120 establishments. Florida follows closely behind, with 1,606 pet stores. The leading pet store company in the US is the retail chain PetSmart Inc., with a market share of about a quarter. PetSmart Inc. and its main competitor, PETCO Animal Supplies, has a total market share close to 40 percent. Pet stores in the US generate revenue of nearly 22 billion US dollars annually.
Online shopping for pet food and supplies in the US
The value of pet food sales in the US is about 52 billion US dollars. The store-based retailing channel generates about 34 billion US dollars of total sales value, compared to e-commerce sales, which has about 18 billion US dollars. The website chewy.com is the leading online store in the pet supplies segment in the US by a large margin. Chewy’s generates over 11.1 billion US dollars in net sales, offering a variety of foods and supplies. However, for online purchases of pet products in the US, the Amazon and Walmart websites are the main destinations.
