Listen to this articlePress release: Pet Food Express
Pet Food Express, a trusted California pet retailer and animal welfare advocate, is excited to launch The Big Fix. The new campaign aims to impact animal overpopulation and the overcrowding of animal rescue organizations, as well as raise awareness of the need for essential spay and neuter services for California pets. Available for purchase now online and in stores, customers can get exclusive, limited edition toys from SnugArooz, known as Big Fix Friends (BFFs), with 50 percent of the retail price going directly to 10 nonprofit, public-facing, low-cost or sliding-scale spay and neuter clinic programs.
Denyelle Bruno, CEO of Pet Food Express, said, “Every year, too many animals suffer because of overpopulation, which leads to strained resources and, in some cases, homelessness. The Big Fix is our response to this very important issue. We are committed to making a meaningful difference in the lives of pets and their families.”
Lisa Van Buskirk, senior vice president at the Peninsula Humane Society & SPCA, stated, “Spay and neuter is the most effective way to combat pet overpopulation and reduce the number of unaltered, homeless, and unwanted pets. Over the past 70 years, we have seen that animal replacement has been instrumental in reducing the number of animals coming in, thereby reducing our euthanasia rate by 99 percent in San Mateo County.”
Maria Pyrdek, chief DVM and animal care officer at Pasadena Humane, added, “Studies have shown that spayed or neutered pets live longer than their untreated counterparts. The procedure it helps to significantly reduce certain behaviors and eliminates the risk of many common cancers. This means more years of a happy and healthy relationship with your pet.”
The limited edition Big Fix Friends dog and cat toys retail for $9.99 and $5.99, respectively. For dogs, Fang Cuddlearms feature a squishy body and long arms. For cats, Spike Hugface is comforting with a catnip and crinkle middle. The Big Fix will continue until all toys are sold out or until the end of calendar year 2024, whichever comes first.
Big Fix’s nonprofit partners include, Animal Rescue Foundation, Berkeley Humane, Napa Humane, Peninsula Humane Society, Pasadena Humane, Sacramento SPCA, San Francisco SPCA, Silicon Valley Animal Control Authority, Spay Neuter Imperative Project and Valley Humane Society.
Spaying and neutering play an important role in combating pet overpopulation, reducing the number of homeless and unwanted animals, as well as producing positive effects on pet behavior, health and longevity. of life.
