Keeping your pet healthy from home just got easier and more accessible.
MINNEAPOLIS, August 29, 2023 /PRNewswire/ — MySimplePetLab, the leader in pet wellness made simple, has expanded its reach by launching pet care products on Target.com earlier this summer and now available in Target stores throughout the country. MySimplePetLab’s First Aid Care Dog Kit with Free Virtual Vet Advice is available only at Target, providing peace of mind and comprehensive care for their favorite companions.
MySimplePetLab Products
MySimplePetLab First Aid Kit is available at Target
An estimated 75 million pets won’t have access to the veterinary care they need by 2030 and MySimplePetLab is on a mission to change that. The vet-approved First Aid Care Dog Kit is designed to address wounds, cuts, and minor injuries; offers just-in-time relief when pets and pet parents need it most, whether at home or for pet parents who need support while traveling.
Recognizing the increasing humanization of pets, the desire for more information and better care options, the MySimplePetLab team has revolutionized pet care from home. Dog Care Kits provide a holistic approach to treating chronic issues by combining multiple products with a vet-approved Care Guide that guides pet parents through the use of each product in simple , easy to understand language. MySimplePetLab Care Kits are intended to help support your pet until you can get in to see your veterinarian.
The vet-approved First Aid Care Dog Kit is a standout among the brand’s diverse range of Care Kits. These kits contain high-quality and effective veterinary-approved products, which align with MySimplePetLab’s commitment to giving all pets access to superior care from home. Target consumers will also have a unique benefit, as every First Aid Care Kit purchase comes with a FREE Virtual Vet Advice.
FREE virtual veterinary advice offers guidance on first aid care and general testing. The kits also allow pet parents to register and AutoShare the kit’s contents with their veterinarian, as well as provide additional pet care education tools.
“We’re really excited to grow with Target as we build the pet wellness category,” said Jen Hagness, CEO and President of MySimplePetLab. “Our unique First Aid Care Dog Kit + Free Virtual Vet Advice will really allow pet parents to support their pet when they need it at the first sign of cuts, cuts or minor injuries.”
said Dr. Dennis ChmielCo-Founder at MySimplePetLab, added, “It’s an exciting journey to develop high-quality, veterinary-approved products that benefit both veterinarians and pet parents. I enjoy empowering and educating pet parents with products that address their most common pet concerns, such as diarrhea, earaches, skin irritations, and minor cuts and injuries..”
MySimplePetLab introduced eight new pet health products in the Review and Care categories on Target.com earlier this summer. Designed by veterinarians for pets, these products include home testing kits for digestive issues, skin and itching, and ear infections for both dogs and cats. Veterinarian-approved test kits offer simple account activation, all the necessary tools for proper sample collection, and prepaid postage, ensuring fast and reliable results. Results are AutoShared to pet parents and their veterinarians via email within a few days. Additionally, their Dog Care Kits, packaged in reusable purple zip-up storage cases, offer convenience, and include supplies for addressing stomach problems, earaches, skin irritations, and other common concerns. The First Aid Kit, part of the care kit range, will hit Target shelves this fall.
The omni-channel retail partnership with Target comes after MySimplePetLab went through the Target Takeoff Pet, a comprehensive six-week program with Target designed to carefully prepare small businesses to scale their brands for long-term success on mass retail shelves.
About MySimplePetLab
MySimplePetLab is leading the industry with their tech focused pet wellness company providing simple, fast and reliable support for pet health tasks through insightful lab tests from home, vet approved care kits, and products that support the full spectrum of pet health.
MySimplePetLab was founded in 2019 when the Co-Founders and DVM’s Nancy Willerton and Dennis Chmiel take inspiration from their belief that everyone deserves high-quality pet care. Together they started MySimplePetLab to make pet testing affordable and convenient for everyone.
MySimplePetLab has been recognized for its innovation and positive impact on the pet care industry through awards such as Target Takeoff Accelerator 2022 and Purina Petcare Pet Innovation, Grand Prize Award Winner 2021.
About Target Removal
Target Takeoff Pet is a comprehensive six-week program designed to carefully prepare small businesses to scale their brands for long-term success on mass-retail shelves. The program is designed to help brands prepare for long-term success on the mass retail shelf with an actionable and curated curriculum designed to facilitate understanding of key elements for growth. Additionally, Target Takeoff Pet helps participating brands strengthen their brand identity through branding and marketing, while providing access to founders, peers and members of Target’s industry-disrupting team .
For questions on MySimplePetLab, please contact:
Autumn Furr
[email protected]
John Kendzierski
[email protected]
SOURCE MySimplePetLab
