In a strategic move to strengthen its leadership and expand its influence in the market, BSM Partners announced on March 5, 2024, the appointment of Brent Kirn as Vice President of Sales and Marketing. With more than three decades of experience in technical sales, pet food service, equine, nutritional research, and commercial poultry industries, Kirn’s expertise is poised to propel BSM Partners, a leading pet care research animal, consulting, and product innovation company, at new heights of success.
Expanding Horizons with Veteran Leadership
Nate Thomas, co-founder of BSM Partners, expressed enthusiasm about Kirn’s addition to the team, highlighting his marketing and technical skills as essential for the company’s growth. “We have long admired Brent’s marketing and technical acumen and are thrilled to have him join our team as we continue to expand our capabilities and footprint,” said Thomas. Kirn’s appointment reflects BSM Partners’ commitment to leveraging deep industry knowledge and experience to provide comprehensive solutions across the pet care space. His role includes working closely with the company’s world-class advisors to assist companies in defining and achieving their strategic goals.
A Rich Tapestry of Experience
Kirn’s professional journey is distinguished by significant contributions to global animal health and nutrition companies, pet mix companies, and ingredient manufacturers serving the North American pet food industry. His academic background, with undergraduate and graduate degrees in Animal Science from the University of Missouri-Columbia, further cements his role as a thought leader in the sector. Kirn’s vision for his new role at BSM Partners involves a collaborative approach to fostering innovation and strategic growth within the pet care industry.
BSM Partners: Pioneering Pet Care Innovation
As the largest full-service pet care research, consulting, and strategy-to-shelf product innovation firm, BSM Partners is an industry leader. The company’s research professionals work with a diverse range of clients, from large corporations to emerging startups, to formulate, evaluate, and advise on the development of new products each year. This strategic appointment of Brent Kirn as Vice President of Sales and Marketing is set to enhance BSM’s capabilities, ensuring the company remains a leading innovator in pet care solutions.
The future of pet care innovation looks promising with leaders like Brent Kirn who leads BSM Partners. His extensive experience and fresh perspectives are expected to drive significant advancements in the industry, offering clients unparalleled access to cutting-edge research and strategic insights. This move not only reinforces BSM’s commitment to excellence but also sets a new benchmark for leadership within the pet care sector.
