Excerpted from a press release.
Ranch in the Badlandsa premium dog nutrition brand that provides superfood-packed dog food and treats for dog health, is now available at independent pet stores through its partnership with key channel distributors, including Phillips Pet Food & Supplies, Veterinary Service Inc. (VSI), American Distribution and Manufacturing Company (ADMC) and National Animal Nutrition, Inc. (NAN).
One of Badlands Ranch’s top products, Superfood Complete, has sold over 3 million units. The product includes superfoods such as turmeric, ginger and lion’s mane mushrooms. Through these new strategic partnerships, this product will be available at many additional retailers. The company says these partnerships will give more pet owners access to this air-dried dog food, designed to support various aspects of dogs’ health, including skin and coat, digestion, immune function and energy levels.
The company was founded by actress and animal advocate Katherine Heigl, who says it’s an extension of her passion for animals, working to improve the lives of pets around the world through unparalleled nutrition.
“I am very excited to launch Ranch in the Badlands to independent pet stores and make our premium products accessible to local pet stores nationwide,” Heigl said.
Badlands Ranch’s Dedication to pet welfare aligns seamlessly with commitment to quality and community building within the independent pet channel. Part of the brand’s commitment to pet welfare is an annual contribution of $250,000 to the Jason D Heigl Foundation to support the rescue and adoption of hundreds of pets in need.