Author: Angela Velasquez

True Religion wants a piece of the $20.5 billion global pet accessories market. The denim brand will launch its first collection for dogs and cats next spring through licensing partner Wiesner Products. Inc.’s pet division called Paw NYC. Licensed products include pet clothing, bedding, toys, collars, leashes, harnesses, feeders, and cold weather accessories. Two seasonal collections will be made annually. “We know that True Religion has many loyal customers who want their pets to look as unique as they do,” said Mike Tawil, Wiesner vice president. “We take great pride in incorporating key trends into our pet products and look…

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