Pet parents can make the weight loss journey a positive one by feeding science-led nutrition that’s satisfying, delicious and helps pets lose weight naturally and quickly
OVERLAND PARK, Kan., Feb. 7, 2024 /PRNewswire/ — Obesity is one of the top health threats facing pets, with 59% of dogs and 61% of cats in the US classified as overweight or obese in 2022, according to the Association for Pet Obesity Prevention. Hill’s Pet Nutrition is collaborating with Dr. Vernard Hodges and Terrence Fergusonstars of to Nat Geo Wild “Critter Fixers: Country Vets,” to raise awareness of the issue of pet obesity and share easy ways pet parents can help their dogs and cats lose weight and become healthier.
Hill’s Science Diet Perfect Weight and Hill’s Prescription Diet Metabolic
“A big factor in the growing obesity epidemic is awareness,” Hodges said. “One in three pet parents don’t recognize their pet’s weight issue.1 By joining Hill’s Pet Nutrition End Pet Obesity campaign, we aim to spread the word about the importance of ending pet obesity.”
Even a pound or two of excess weight can affect a pet’s energy and overall health. Being overweight also puts pets at a higher risk of developing other medical conditions.
Hodges and Ferguson recommend these simple steps for tracking a dog or cat’s weight.
Step 1: Act Now.
Even if pet parents think their pets are at the right weight, it’s important to watch out for changes.
“We encourage pet parents to take a proactive approach to maintaining their pet’s weight,” says Ferguson. “And that doesn’t have to be intimidating. In fact, it can be a positive experience, especially when pet parents partner with their veterinarian.”
Step 2: Try LOVE
Hill offers a simple online tool called the LOVE test that helps pet parents assess a pet’s weight by:
-
- L: Finding the pet’s ribs
- Or: Watching from above
- V: View from the side
- E: Assessment of feeding behavior
“The LOVE test is one of the easiest tests a pet parent can do,” says Hodges. “We like this because the results are important for pet parents and, if there are concerns, it gives them some simple points to discuss with their vet.”
Step 3: Feed the Right Food.
Pet parents who think their pet is overweight should consult their veterinarian. Switching to the right food helps facilitate weight loss.
“The most important decision that pet owners make every day is what to feed their pets,” Ferguson said. “Hill’s offers a variety of weight management foods specially formulated to help dogs and cats lose weight and keep off weight loss naturally by activating their unique metabolism.”
Over 70% of pets lost weight within 10 weeks when fed Hill’s Science Diet Perfect Weight nutrition. For pets with more weight to lose, Hodges and Ferguson say they’re more likely to recommend one of Hill’s Prescription Diet weight management products, a nutritional powerhouse available through your veterinarian. When fed Hill’s Prescription Diet Metabolic nutrition, 96% of dogs lost weight at home within two months.
The US Chief Veterinary Officer for Hill’s Pet Nutrition, Dr. Karen Shenoy, emphasizes the importance of Hill’s unique science-led nutritional approach, so even pets who need to lose weight can enjoy mealtimes.
“We’re partnering with Critter Fixers to help more pet parents feel confident about approaching their pet’s weight loss journey and to make it a positive experience,” said Shenoy. “Hill’s provides nutrition that helps pets lose weight naturally and stay playful and active, with a flavor and irresistible taste that pets love.”
Always consult your veterinarian to select the correct diet for your pet’s age, size and nutritional needs.
For more information and tips about pet weight management, visit endpetobesity.com.
1. 2022 Pet Obesity Study. Association for the Prevention of Pet Obesity.
About Hill’s Pet Nutrition
Founded 75 years ago with an unwavering commitment to science-led pet nutrition, Hill’s Pet Nutrition is on a mission to help nurture and extend the special bonds between people and their pets. pet. Hill’s is committed to pioneering research for dogs and cats using a scientific understanding of their specific needs. As a leading veterinarian recommending pet food brand, knowledge is our first ingredient with 220+ veterinarians, PhD nutritionists and food scientists working to develop breakthrough innovations in pet health. Hill’s Prescription Diet therapeutic nutrition along with our everyday health product line, Hill’s Science Diet, are sold in veterinary clinics and pet specialty retailers worldwide. For more information about our products and nutritional philosophy, visit HillsPet.com.
SOURCE Hill’s Pet Nutrition
