A fast-growing nationwide pet superstore has announced plans to open in Rotherham once it reaches its 100-store target.
Jollyes has now grown into one of the leading pet food superstores with over 90 locations across the UK. It started in Enfield as a shop in 1971.
Known as “The Pet People”, Jollyes is set to open at Great Eastern Retail Park in Parkgate on March 22.
Since the beginning of 2022, the company has doubled the size of its property with the opening of 34 new stores. Last year, growth was supported by a £3m facility from HSBC which enabled the firm to progress its opening program to a further ten new locations before the end of the financial year.
Sales in the 2023 financial year exceeded the £100m threshold, up 33% from £87m last year, to £115.5m in the year to May 29 2023.
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The company experienced record-breaking sales during the festive period, with a 13% increase in like-for-like sales in the five weeks leading to December 31 2023. The overall growth for the period was an impressive as much as 25%. The week before Christmas marked the chain’s strongest seven-day trading period in its history, with customer numbers up almost 45% compared to last year and a 26% increase on a like-for-like basis that basis.
Joe Wykes, CEO of Jollyes, said: “Christmas saw us continue to take flight, delivering market leading trade in stores and online as we bring our special combination of expertise, service and value to pets parents in the UK.
“A big thank you to our 1,000-strong team – I know these great results are fueled by their hard work for customers in the communities they serve. We’re looking forward to trading from 100 stores for the first time and continuing to invest in 2024 building a platform for further growth in the coming months.”
Superstores stock pet food, pet toys and a range of pet accessories and customers are actively encouraged to bring their pets into store.
The new Rotherham is also set to house a community clinic offering vaccinations and other advice from trained vets.
With Wren Kitchens moving to Parkgate Shopping Park nearby, last month Rothbiz announced that plans had been submitted to enable DIY retailer, B&Q, to join Jollyes and open at the retail park on Great Eastern Way.
The Jollyes website
Photos: Jollyes
