Dog toy startup Play9 has landed a listing on Pets Corner for its innovative enrichment toy Roolo.
Roolo features a specially designed shape to create erratic movements when rolled, promoting scent work, problem solving, slow feeding, and active play to bring out treats hidden inside. As such, it provides enrichment and exercise as well as engaging dogs’ natural instincts and helps to prevent age-related cognitive decline, the manufacturer says.
The product was first launched last year on Kickstarter, and Pets Corner has now made the toy available in 150 of its UK stores. The retailer also named it the chain’s ‘Product of the Month’ for July.
Dean Richmond, CEO of Pets Corner, said: “It’s rare to see real innovation in dog toys these days but The Roolo certainly has. Our staff and customers think it is very good.”
Lee Bridges, Co-Founder of Play9, added: “We’re excited to see Roolo in Pets Corner stores across the country.
“This partnership marks a significant milestone for us, and being named Product of the Month is the cherry on top. We’re thrilled that Pets Corner customers love Roolo as much as we do.”